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商務(wù)人員成功談判實(shí)例選摘(一)

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  商務(wù)談判技巧在任何合作場(chǎng)合都能用得到,談判的水平直接決定成本或者收益,以下是小編給大家整理的商務(wù)人員成功談判實(shí)例選摘(一),希望可以幫到大家

  dan smith是一位美國(guó)的健身用品經(jīng)銷商,此次是robert liu第一回與他交手。就在短短幾分鐘的交談中,robert liu既感到這位大漢粗獷的外表,藏有狡兔的心思――他肯定是沙場(chǎng)老將,自己絕不可掉以輕心。雙方第一回過(guò)招如下:

  d: i'd like to get the ball rolling(開(kāi)始)by talking about prices.

  r: shoot.(洗耳恭聽(tīng))i'd be happy to answer any questions you may have.

  d: your products are very good. but i'm a little worried about the prices you're asking.

  r: you think we about be asking for more?(laughs)

  d: (chuckles莞爾) that's not exactly what i had in mind. i know your research costs are high, but what i'd like is a 25% discount.

  r: that seems to be a little high, mr. smith. i don't know how we can make a profit with those numbers.

  d: please, robert, call me dan. (pause) well, if we promise future business――volume sales(大筆交易)――that will slash your costs(大量減低成本)for making the exec-u-ciser, right?

  r: yes, but it's hard to see how you can place such large orders. how could you turn over(銷磬)so many? (pause) we'd need a guarantee of future business, not just a promise.

  d: we said we wanted 1000 pieces over a six-month period. what if we place orders for twelve months, with a guarantee?

  r: if you can guarantee that on paper, i think we can discuss this further.

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